// The Story Behind TruBuilt
I didn't start in tech. I started in the trades.
Fifteen years building from the ground up — early mornings, late nights, 16-hour days, and the kind of work ethic that doesn't come from a classroom. I know what it takes to run a small business because I lived it.
From there I moved into sales — waste and recycling industry. I learned the floor first. Prospecting, closing, building relationships one handshake at a time. I earned my way into sales management and took on the challenge of leading a team and growing a number that mattered.
In one year we took the business from $1.5M to $4M in revenue. Not with magic. With process, people, and the right tools.
As sales manager I helped develop and install software that optimized our routing and put the sales force in a position to perform at a level they never had before. I watched technology do in weeks what used to take years and extra headcount to achieve.
That's when everything clicked.
The big guys — the enterprise companies — have had access to automation, AI, and custom-built systems for years. The small contractor, the landscaper, the chiropractor? They've been left behind. Competing with one hand tied behind their back.
I built TruBuilt AI to change that. We bring enterprise-level automation to small and medium businesses — done for you, no tech knowledge required. You stay focused on your craft. We close the gap.
Speed
We build fast and deploy faster. Your competitors aren't waiting.
Precision
Every system is custom-built for your specific business needs.
Results
We measure success in revenue generated and time saved.
Transparency
No black boxes. You own everything we build for you.